Your ads are already running. We make them beat the business next door.

How AD:Vantage works

We read your ads and your three closest competitors’, then build and test creative in three layers.

1 · CTA

2 · USP

3 · 360°

The ask itself — a free consultation, a response time, a guarantee. The cheapest lever on the page, and the one most advertisers never touch.

The promise underneath the ask — proof points, positioning, and the reason a buyer picks you out of four near-identical ads.

Hook, offer, proof and CTA built as one idea, then produced natively for each channel and language.

AD:Vantage levels

Single Channel

Multi-Channel

Multilingual

One channel running, creative stale or untested.

• Creative audit of your live ads against your three closest competitors
• Six new calls to action built and tested every month
• Eight static ads and one video cutdown a month
• Monthly creative report — what won, what didn’t, and how long competitor ads have been running

Two or three channels, each needing creative built for it — not resized into it.

• Everything in Single Channel, across up to three channels
• A messaging hierarchy — your promise, proof points and offer
• Fourteen static ads a month, sized natively per channel
• Two video cutdowns a month (15 and 6 seconds)
• Channel-specific hook testing and bi-weekly creative reviews

Campaigns that have to run in English and French.

• Everything in Multi-Channel, in two languages
• French-Canadian transcreation — written for the Quebec market, not translated into it
• Separate French campaigns, managed and optimized on their own
• Bill 96 review of ad copy and landing pages
• Twenty static ads and four video cutdowns a month, including subtitled and voiced versions
• A dedicated creative strategist

English and French

Why French gets its own level

Translation isn’t transcreation. Quebec French has its own idiom and references. Ads written in French outperform ads translated into it, and buyers can tell.

Separate campaigns, not a copied ad set. French campaigns run and are optimized on their own.

Bill 96 is a real compliance risk. French is required on advertising and digital properties for businesses selling into Quebec, whether or not they have a location there.

Already advertising? Then there’s creative to beat.